Just a couple weeks after a string of deadly, tornado-laden storms ripped through the southeast, Rodney Atkins is going live on the radio station WRIL-The Big 106 to host a radio drive raising money for the storm victims. Atkins will especially be growing support for those communities that took the hardest hit in the March 2 storms – Harrogate, Tenn., West Liberty, Ky., and East Bernstadt, Ky.

A native of Harrogate himself, Atkins saw firsthand the destruction that can come from such a powerful wave of storms, and now he’s dedicated to helping people get back on their feet. The radio drive, which took place all day Tuesday (March 13), encouraged listeners to help out however they can. Atkins and the tractor company Massey Furgoson have both generously  agreed to match every contribution up to $15,000.

“The news of the devastating tornadoes that ripped through Tennessee and Kentucky have destroyed lives and left a lot of folks without hope,” Atkins said in a press release. “So please help raise money for those in need. Anyone can find out more on how to help at my official website.”

This isn’t the first time Atkins has used his platform to raise funds for tornado victims. In May of last year he joined forces with Josh Thompson and Thompson Square for a benefit concert during the CMA Festival called Music City Gives Back. The country stars supported the families whose lives had been torn to pieces with their homes in last year’s devastating tornadoes.

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