The Most Popular Jelly Bean Color At Easter

The National Retail Federation estimates that consumers will spend an average of 20-dollars-and-66-cents on surgary treats for Easter this year.  That seems low to me.  Although, I guess the Easter Bunny does most of the work.

The third most popular Easter-time candy is the classic jelly bean, and it turns out most people prefer the cherry and strawberry flavored beans.

Interesting explanation for it.  Spectra Colors Corps, a company in New Jersey that supplies manufacturers with colorants for a variety of products, including food, says red is their most popular color. One expert explains that people actually start to taste when they see something, and that the color of food and drinks is just another marketing tool companies use.

(Source:  Forbes)